Business Use Cases

We have been assisting our stakeholders to build their stronger competitive edges by applying our specialialities and expertise.

These are the excamples of our business use cases that we have been serving to our partners.

CUSTOMER SEGMENTATION &

INSIGHTS

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Sentrics applies data analytics to gain insights on customer behavior based on information collected from historical data and events. These insights allow business to be able to segment their customers and curate marketing strategies to the right audiences.

LEAD GENERATION AND OPITIMIZATION

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Aiming to utilize the data analytics to enhance the business growth, especially on identifying the opportunity of cross-selling and up-selling, Sentrics has been providing analytics support to our partners on the execution and analysis of their sales and marketing campaigns.

CORPORATE CUSTOMER

SCORECARD

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The idea behind this advanced analytics model is to evaluate either individual customer level, or at the level of customer aggregates or groups, using the highly reliable calculated result as a threshold for scoring.

OUTLIER

DETECTION

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At Sentrics, we apply outlier detection technique in order to retrieve any fraudulent practice and collaborate with our partners and their related parties for closer examination.